Paid Media Specialist

Propell Property is dynamic property investment firm, assisting domestic and international clients to buy investment properties all over Australia. We believe in empowering our clients at every opportunity, our authenticity guides all that we do. Our clients are at the forefront of every decision that we make, as they are our greatest advocates.

As a business we are firm believers in being united, as Together Everyone Achieves More (T.E.A.M.). While this acronym is tacky, it has allowed us to build invaluable trust with our clients in assisting them to purchase an investment property. As a company we believe that staff should be excited to come to work. We facilitate the realities of life, putting our workplace culture and staff’s individual needs as a top priority.

Qualifications and Expertise

· A minimum of 5 years of experience in an agency setting is essential for this role.
· Comprehensive knowledge of PPC/Media and substantial experience in managing advertising campaigns on Google, Meta and Programmatic platforms (such as DV360, Stackadapt, or similar).
· Solid understanding of various media platforms including Google Ads, Bing Ads, Facebook & Instagram, LinkedIn, TikTok, and programmatic advertising.
· Knowledge of B2B marketing strategies.
· Exceptional analytical abilities and a keen insight into important metrics.
· Demonstrated capability to effectively convey information to diverse audiences.
· The skill to oversee multiple projects concurrently.
· Strong communication and teamwork skills are crucial.
· A relentless drive to achieve objectives within time and budget constraints.
· Valued but not essential: Experience in media planning and purchasing via DSPs.
· Valued but not essential: Experience with enterprise-level paid media management tools (e.g., Skai, Marin, Adobe Marketing Cloud).
· Valued but not essential: Experience creating ad copy and designing creatives on Canva.

Additional Qualifications and Skills

· Exceptional attention to detail.
· Self-motivated, with the ability to initiate, influence, and drive results.
· A persistent sense of curiosity and a desire to learn.

Desired Attributes

· Preferably, over 5 years of experience in a comparable position within a digital agency.
· Must be a current resident of the Gold Coast, Queensland, Australia.
· A deep passion for and understanding of paid media marketing, especially Google Ads.
· Outstanding attention to detail, with superior oral and written communication skills and excellent follow-up.
· The ability to demystify complex topics and mentor/train individuals within and outside the immediate team.
· Adaptability to thrive in a fast-paced setting and flexibility to work under various conditions.
· A commitment to continuous learning and skill development in management.
· Stay informed about the latest trends, strategies, and innovations in Paid Media and champion their adoption.
· Teamwork skills and a positive contribution to team morale.
· The capacity to enhance the company’s knowledge base and process optimisation.

What We Offer

Opportunities for professional development and growth.
A supportive and collaborative work environment.
The chance to be immersed in multiple areas of the property sector.


Structured upon experience and capacity of person (negotiable)

How to Apply

To apply for this position, please submit your resume and a cover letter outlining your relevant experience and qualifications to Be sure to include “Paid Media Specialist” in the subject line of your email.