Retail vs Wholesale Property Investment in 2024

Want to know the secret to buying cheaper groceries?

Go directly to the wholesaler – you’re bypassing an extra part of the supply chain. Not to mention the quality is almost always better!

Ok, you probably didn’t come here for tips to purchase cheap fruit and veg, but it’s an INCREDIBLY important concept when it comes to property.

Have you heard about wholesale property?

It’s safe to say, probably not. Australia’s property market is very retail-heavy, with agents and sites such as Domain and Realestate.com all looking to earn an extra buck. Don’t get us wrong, they provide a great service to the market, increasing accessibility and visibility – however for us, they don’t quite cut the mustard.

Wholesale property purchasing is one of the biggest secrets in the market, and we absolutely LOVE it. But, do you know who loves it even more than us?

Our clients.

Why?

For a number of reasons, which we’ll get to before you know it, but first of all, we should probably establish…

What exactly is wholesale property?

At Propell, we utilise our unique network, consisting of builders, developers, and agents, to get the first access to blocks that are TITLED and REGISTERED off market, allowing our clients to create equity and commence building right away.

Working with these networks, we can gain access to premium property opportunities, in quality locations that have the indicators of a clear upward trajectory from a long-term investment perspective.

So, why do our clients love wholesale property?

• Early access.

  By having the ability to access properties directly through developers and sellers, in a wholesale environment, it means that you, as an investor, are able to access opportunities prior to the general public.

  In the investment world, it can be common that buyers have to wait up to a couple of years before their property is registered, the home built, and tenants can move in. Fast tracking the pre-building process, and getting into the market as soon as possible means you’ll not only be earning from the rental income stream sooner, but also, you’ll be able to harness your equity growth for more property, sooner.

• Quality

  Much like the idea that wholesale grocers are of a higher quality – property sold on the wholesale market can be seen as being the cream of the crop.

  When purchasing wholesale blocks, they tend to be of higher quality simply due to the first access nature of the transaction. When we receive the news (before other potential buyers), we are able to identify the best blocks and secure them for our investors.

• Lower costs

  Like with any purchase, cutting out the middle person when purchasing property can save you a whole lot.

  Alongside this, the fact that the property can be purchased sooner means that you’re not paying more for the same block 6 or 12 months later, when prices have risen, and your cash is worth less through inflation. It’s definitely something that has meant a LOT of savings for our investors throughout 2023 and 2024.

• Less stress

  With our wholesale opportunities that aren’t yet available to the general public, we are bypassing up to 18 months of stress and worry for investors who may not know when their property will become registered and ready for construction. Ultimately, this leads to the likely potential for increased building costs and associated fees, before cashflow even begins.

  The stress of not knowing what you’re buying, or who you’re buying from is bypassed here too – as our established relationships mean that we know what we’re dealing with. This ties in perfectly with the next point!

• Trustworthy relationships.

By going direct with developers and sellers, wholesale property purchasing ensures that you really know what you’re getting – as our Research and Acquisitions teams can get the full picture. There’s no ambiguity or cutting corners here; the genuine, relationship-based nature of wholesale property just doesn’t allow for it.

Let’s look at an example: We’ve recently provided the opportunity to two of our amazing clients to purchase titled and registered blocks in a high growth area of NSW. One of these purchases has already settled, and is ready for building to commence – and the other is only a couple of weeks away. So rather than the long waiting periods of 18-24 months, our clients have almost immediate access to creating equity and building on their property.

At the end of the day, wholesale opportunities are great for anyone looking to invest in property – regardless of whether you’re expanding your portfolio, or jumping into the market for the first time.

Interested in learning how we can help you smash your financial goals through strategic property investment?

Give us a call on 1300 776 735, or send through an enquiry HERE, we’d love to help you out!